As a leading digital marketing agency in Lincoln, we pride ourselves on delivering tangible results tailored to your business. Whether you’re looking to grow locally or across the UK, we offer flexible strategies that adapt to your unique goals.
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At our Lincoln-based marketing agency, we combine local insight with innovative strategies to help your business thrive.
We provide customised and adaptable packages designed specifically to meet your requirements.
Our pricing is affordable and suitable for both established businesses and start-ups.
We're easy to reach—just drop us a message or give us a call. Your convenience is our priority!
We ensure projects are completed on time as we agree. Your timelines matter to us!
We start with a friendly conversation to understand your business, goals, and what makes you unique. No jargon, just a genuine chat about what you need.
Once we know what you’re aiming for, we put together a clear plan and get to work on creative ideas that fit your brand perfectly.
We bring everything to life - whether it’s a campaign, website, or brand refresh - and make sure it reaches the right people at the right time.
We keep an eye on performance, share results with you, and look for new ways to help your business grow even more.
We’re SwitchUp Marketing, a Lincoln-based agency passionate about helping businesses grow. Founded by Morgan, who’s lived and worked in Lincoln all his life, we know the local business scene inside out. We combine this knowledge with fresh ideas and creative strategies to deliver marketing that really makes a difference. From small projects to bigger campaigns, we’re committed to helping every client succeed.
At SwitchUp Marketing, we don’t just deliver services — we deliver results. From personalised strategies to hands-on support, we go the extra mile to help your business grow, thrive, and stand out.
SwitchUp Marketing is a full-service digital marketing agency based in Lincoln, specialising in building strong online foundations for growing businesses. Our core services include WordPress website design and development, CRM implementation and automation, search engine optimisation (SEO), and ongoing digital marketing support.
We design and develop custom WordPress websites that are fast, mobile-friendly, and built with conversion in mind. Alongside this, we help businesses streamline their internal processes by implementing CRM systems that capture, manage, and nurture leads automatically. Our SEO services focus on long-term, sustainable growth by improving visibility in search results and attracting high-quality traffic.
Rather than offering generic packages, we tailor every project to the business we’re working with. This allows us to deliver solutions that are practical, scalable, and aligned with your goals. If you’re looking for a digital marketing agency in Lincoln that focuses on clarity, results, and long-term value, SwitchUp Marketing offers a complete, joined-up approach.
The cost of a website or digital marketing project can vary significantly depending on your requirements, goals, and timeline. At SwitchUp Marketing, we believe transparency is essential, which is why every project starts with an initial conversation rather than a fixed price list.
We take the time to understand your business, what you’re trying to achieve, and what success looks like for you. This initial chat can take place in person, over the phone, or via Teams, Google Meet, or Zoom. Once we fully understand your needs, we provide a clear and honest cost for the project.
We don’t believe in rigid packages, as they rarely allow for a truly bespoke solution. Every business is different, and set packages often lead to rushed work or missing features that are actually important. Whether you’re looking for website design in Lincoln, CRM automation, or ongoing marketing support, our pricing reflects the scope and value of the work involved. Most importantly, we won’t launch anything until you’re 100% happy with the final result.
Yes, ongoing support is a key part of how we work. Many of our clients continue working with us long after their website or CRM system has launched. We offer flexible options, including website maintenance, CRM support, and ongoing digital marketing services.
Some businesses prefer a monthly retainer for continuous improvements, updates, and support, while others choose one-off work when they need new pages, additional features, or new automations. We’re happy to work in whichever way suits your business best.
Ongoing support allows us to keep your website secure, up to date, and performing well, while also giving you access to expert advice as your business grows. For SEO and automation projects in particular, ongoing optimisation is essential to achieve the best long-term results.
SEO is one of the most effective marketing methods for long-term, sustainable growth. By improving your visibility in search engines, SEO brings consistent, high-intent traffic to your website. However, traffic alone isn’t enough — that’s where conversion rate optimisation (CRO) comes in.
At SwitchUp Marketing, we always pair SEO with CRO. We install tools that allow us to analyse how users interact with your website, including where they click, how far they scroll, and where visitors drop off. This data-driven approach allows us to make informed improvements rather than relying on guesswork.
Many agencies offer set SEO packages, but we find this often limits growth. Every industry behaves differently, so our SEO strategies are tailored to your business and refined over time. By combining SEO with ongoing CRO, we help turn increased visibility into real enquiries, leads, and sales.
Project timelines depend entirely on the scope and complexity of the work. For example, a large website with 20+ pages, live chat, booking systems, and CRM integrations will naturally take longer than a simple five-page WordPress website.
As a general guide, most websites reach a first draft stage within two to three weeks. This gives you a clear structure, design, and content to review. We then allow time for feedback and revisions, ensuring everything is refined before launch.
Marketing and automation projects can vary even more, depending on the systems involved and the level of customisation required. Throughout the process, we keep communication clear and make sure expectations are set from the start, so there are no surprises.
We work with a wide range of industries and have experience delivering results across multiple sectors. This includes construction and building, automotive, childcare and education, fitness and coaching, finance, e-commerce, and professional services.
Working across different industries allows us to understand what strategies work well, what doesn’t, and how user behaviour changes depending on the market. While every business is unique, this experience helps us apply proven approaches while still tailoring each project to the client.
You can explore examples of our projects across different sectors on our 'Our Work' page, where we showcase real projects and results.
Yes, CRM integration is one of our key areas of expertise. We can integrate a CRM system directly with your website so that all enquiries, bookings, and leads are captured automatically in one place. This removes manual work, reduces errors, and ensures no potential customer is missed.
Depending on your goals, we can also set up automated workflows and email sequences to follow up with leads, send confirmations, reminders, or nurture prospects over time. These automations are designed to save you time, improve efficiency, and create a better experience for your customers.
Every CRM setup is tailored to the business, whether you need a simple lead capture system or a more advanced pipeline with reporting and automation.
Yes, absolutely. We work with small businesses, startups, and growing companies across Lincoln and the wider UK, and many of our clients come to us at an early stage of their journey. We understand that smaller businesses often need flexible, practical solutions that deliver real value without unnecessary complexity or cost.
Whether you’re launching a brand-new business, building your first WordPress website, or looking to improve your digital presence, we tailor our approach to suit your goals, budget, and timeline. We don’t believe in one-size-fits-all packages — instead, we take the time to understand where your business is now and where you want it to go, then recommend the most effective next steps.
For startups and small businesses, this might include a clean, conversion-focused website, local SEO to help you get found in your area, CRM systems to manage enquiries efficiently, or automation to save time as you grow. As your business evolves, we can continue to support you with ongoing website improvements, SEO, digital marketing, and system integrations.
No matter the size of your business, our focus is always the same: supporting sustainable growth, improving efficiency, and helping you build a strong online presence that works for you, not against you.
Reach out using the details below and we’ll get back to you as soon as possible.
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