Refreshing Red Recruitment 24:7: A Modern Website Redesign
Red Recruitment 24:7 is an independent recruitment agency that connects employers and job seekers across a broad spectrum of industries. With a vast network of over 19.5 million candidates, they pride themselves on offering personalised and efficient recruitment solutions. However, their website had become outdated and was no longer effectively serving their two primary audiences: job seekers and businesses.
Overview
- Modern, Responsive Website: Redesigned website with a fresh, professional look that appeals to both job seekers and businesses.
- Enhanced User Experience: Fully mobile-responsive and intuitive navigation to support seamless browsing on all devices.
- Interactive Features: Integrated live chat, language switcher, and fee calculator for improved engagement and usability.
- Professional Digital Presence: A platform that reflects the agency’s dynamic brand and simplifies enquiries and recruitment processes.
The Challenge
The existing site looked old-fashioned, failing to represent Red Recruitment 24:7’s modern and dynamic approach, potentially deterring candidates and clients.
The site was not optimised for mobile devices, making it difficult for users to navigate via smartphones or tablets, which constitute a growing portion of traffic.
Key engagement tools such as live chat, a language switcher, and a business fee calculator were absent, limiting accessibility and real-time support for users.
Service pages lacked depth and clarity, making it harder for potential clients to understand the agency’s offerings and engage confidently.
The Solution
Website Redesign
Created a sleek, contemporary WordPress website that visually reflects the brand’s professionalism while appealing to both businesses and job seekers.
Mobile-Responsive Layout
Implemented a fully responsive design ensuring seamless access and navigation across desktops, tablets, and smartphones.
Enhanced Interactive Features
Added live chat for real-time engagement, a language switcher for international accessibility, and an interactive fee calculator to streamline cost estimation for businesses.
Clear Service & User Focus
Structured content to highlight recruitment services for businesses and provide user-friendly information for job seekers, making enquiries and applications straightforward and intuitive.
